How Much Money in Digital Signage

Digital signage is the future, and using them for digital signage advertising is very profitable. As well as using them to create digital menu boards for fast food restaurants by owners that understand the nedd to go digital. It is predicted that the digital signage market will reach $17 billion by 2017 and $20.3 billion by 2020. Just in 2015 the digital signage industry was more than$14.9 billion. Moreover, this is an industry that requires very little overhead. The way web development was to the internet in the late nineties, new and unexploited, digital signage is at that stage today. Digital signage is the easiest, most versatile way to make money out of almost nothing but virtual cyberspace. Moreover, you are selling what everyone wants, cheap advertising with the same effects and results as high priced advertising campaigns. In today’s market, that’s exactly what you need. Don’t get me wrong, this is not a fast money making get rich quick scheme. Those who will exploit it correctly will make money, and lots of it.

This post is geared to those who wish to start their own business, are not computer savvy yet wish to realise substantial income. Having graphic skills would be a bonus, but if not it is wiser to hire someone to create your ads rather than display poorly designed ads. Moreover after reading this post, you will get an idea if getting into this industry or if digital signage advertising is for you. In this industry, the saying goes, content is king and you have to know where to strategically place your screens. Coupled with the talent of being a good salesman and be highly motivated; you can easily yield a 6 digit figure revenue yearly. Your revenue will also grow as the reward lies in your clients’ ad renewals. A great form of a yearly residual income.

Digital signage has a vast array of ways to make an income, from placing screens in high-traffic locations and selling ad spots, to using them for digital menu boards for restaurants and fast food eateries. They are also great for displaying information. You can make money from the design services, hardware such as media players, TVs, TV brackets and installation services as well as interactive kiosks and touch screen directories. All forms of digital signage, and as hardware price fall, the industry is becoming more and more inexpensive to deploy, gaining and surpassing other forms of media such as the radio, TV and newspaper industry. As well as replacing just plain posters. This industry is growing, and growing fast, as mentioned above that in 2015 it had reached almost a $15 billion market, that’s a $2 billion average yearly rise from 2010, where it’s global market infrastructure was estimated to have reached $5 billion.

Moreover it is a technology that every other industry seeks. Car dealerships use it to showcase their new models. Gyms use it to advertise their rates, after training diet bar, in-house store, private lessons, events and more. Retail stores use it to advertise their specials, new products and up-sell at the point of sale, as do restaurants, and many other types of business. A dentist who wishes to show dental procedures such as a root canal via video to their waiting customers, as well as advertise and sell their dental products. It is also used for other services such as displaying information, like mortgage rates in a bank to way-finding in a mall. So digital signage is not just limited to advertising, you can sell it as a service on its own.

We will cover all the different ways of utilizing this industry and it’s different methods of monetizing this industry in future posts and video logs. Digital signage is still a very new industry, so getting into it now will be beneficial in the long run.